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Louder.

This is a blog post about a new social-campaigning tool. It is also a blog about apathy.

I am fed up of being told that my generation is apathetic.

My generation is absolutely and wholly not apathetic.

Disengaged perhaps, but that speaks of the end of a political era which is simply waiting to be reformed in a hyper-connected age. All of the demonstrations, meetings and online activism I am involved in are full of people my own age, I know many people my own age and younger who blog about global politics, about feminism, about the environment, about party politics.

What has disappeared is person-on-the-street working class union-led activism. There are far fewer people talking to and about the working classes anymore because they have been written off: that horrible phrase ‘Chav’. The 80s broke down traditional working class communities and then told them that the way to prove themselves was to consume – labels, gold, cars. The Loadsamoney generation, whom the middle classes look down upon as somehow gauche. The lesson taught by Thatcherism was that it was immediate proof of consumption that matters, not slow burn, drag yourself socially-mobile through education, which used to be the way to go.

My generation is the generation of the celebrity machine, which began in earnest with the advent of the manufactured pop band. ‘Don’t worry’ celebrity promises, if you are pretty enough, if you can sing, if you can kick a ball, you have a golden ticket to celebrity. Boys! Become footballers, Girls! Marry them! It was all about the golden ticket, not how you earned it, or how realistic the acquisition of it might be.

That’s the kind of hope that our modern brand of capitalism needs to keep us buying, to keep us racking up the debt. This is the age of the empty spectacle. The big show.

If society is organized around consumption, one participates in social life as a consumer; the spectacle produces spectators, and thus protects itself from questioning. It induces passivity rather than action, contemplation rather than thinking, and a degradation of life into materialism. […] Desires are degraded or displaced into needs and maintained as needs. P.8 source

But this big show, this spectacle, the media circus, unites us, it has “made almost everyone a member of a new proletariat, and thus a potential revolutionary” p.10 ibid

Traditional areas of radicalisation have been reigned in – monetised: universities are a prime example, you are indoctrinated into the debt system from the off, and the transaction becomes about what you’re due, rather than what you seek. But people are finding their political feet in new arenas. Online ones specifically. There’s a reformation coming. Because this is also the era of the global village, of hyper-connectivity.

Louder

I believe in an open-source wiki-ethic driven political system. This is not as silly as it sounds. I believe a lot that is wrong about our political system (not the people in it) is how closed down and archaic it is. It needs new forms, and new methods of communication. And I mean communication – that is listening as well as speaking. Too much policy is driven by the media acting as a self-appointed intermediary – they don’t speak for us, yet they affect change more than we ever could. I believe social media and the internet are key to unlocking the relationship between people and policy, and developing politics which are people driven, not media-told.

My thoughts on it all are still formulating, and someday soon I’ll publish them in a #wikipolitics manifesto. Until then I and my generation shall continue to be loud-mouthed.

Enter Louder.

Louder is a new socially-networked hub for campaigns which aims to;

…help make your campaign louder you will be able to connect up with other campaigns and those running them. Providing a much needed online space for campaigners, from international NGOs to grass roots activists, to link up collaborate and share experiences.

You can follow Louder on Twitter @louderdevelop.

This is the beginning. I know I’m prone to fits of passionate hyperbole, but I really believe that there is a reformation coming in the way our political system operates – a necessary return to grass roots, but now with the ability to be amplified, to produce genuine discussion and truly informed policy/politicians. Imagine if the debates for the next election didn’t happen in the mainstream media, but on youtube, recorded on the flip cameras of doorstep debate, with genuine worries being listened to and tackled by street-level activists. Imagine if you genuinely got to pose questions, engage. Who says the press is necessary?  (Apart from the press, obviously). They (including the BBC) need to earn their keep, prove their worth. At the moment they’re too lazy. (NB – we also need to remember 30% of the UK have no access to the internet, and 10% of those who do only have dial-up – source – something else which needs tackling).

I have been testing the beta of Louder over the past couple of days, and it promises to be really really exciting. Louder allows the easy creation of a home page for a campaign, events, and the plugging in and aggregation of key social media platforms, currently including images, video, youtube, twitter feeds, blog feeds and more. Here’s a quick screenshot of what I’d done in about half an hour of playing:

skitch of louder

It’s clean, it’s simple, and it’s powerful, almost like the Posterous of online campaigns.

Louder is launched this Friday at the ICA in London (at Tuttle), and needs as much feedback and participation as possible so they can hone the tool so it’s genuinely useful. Louder will open up and consolidate the process that’s been happening via the closed down world of facebook, and the disparate world of the blogosphere, bringing people together in a global grass-roots manner much more suited to our global village era.

Anyone following #guardiangag/#trafigura injunction outrage on Twitter over the past day, cannot deny that the internet is going to prove one of the main battlegrounds of future politics.

So get on there on Friday, if you have a cause, set up a campaign, if you don’t, have a play and provide feedback, it all helps, and it’s important.

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A City Speaks

Market Square
All images © Christian Payne.

Over the summer I have been working with Theatre Writing Partnership as a freelance online communications officer, looking at social media and other possible approaches to the digital world/s in their work.

TWP have a really special place in my heart, they were the first company who ever took an interest in my writing, and way back in 2005 gave me my first ever production. Because of that I have really relished the opportunity to give back to them by helping them cultivate a digital footprint and focus their new digital angle to coincide with the company’s re-launch. They have been wonderfully receptive to all my over-enthusiastic tech-rants, and my work with them culminated this weekend, with the two day City Adventure/City Staged event. So I thought I’d just take a few minutes to throw down some reflections and some of the gorgeous documentation that came out of the project.

What was it all?

The first day was a city-wide adventure – a kind of treasure-hunt with clues and tasks that produced images, sounds and creative writing in the morning, and then a coming together of participants to produce scripts and monologues in the afternoon. The second day brought a director and 4 actors to the material, producing a performance and presentation that evening: A City Staged.

Here’s Documentally talking to Kate Chapman about the first day: A City Adventure.

Listen!

A City Adventure/Staged was born out of Stan’s Cafe’s idea of ‘risk days’. Basically TWP and SC got together and set out on the two day project, knowing very little about the content of the finished product. Likewise participants showed up on the day, never having met their partners, and having received mysterious, not-to-be-opened envelopes. It was a bold and unusual experiment in theatre writing which was really exciting to be a part of.

On the first day I was working alongside the excellent Christian Payne (Documentally), not amplifying the event as two observers, but traversing the adventure in exactly the same way as the rest of the participants, (only grabbing audio, video, text and images along the way too). This, I think, is a really good example of how theatre can use social media, we weren’t amplifying an event, as much as we were amplifying the experience, something that seemed to garner a decent reaction from the twittersphere.

Here’s a quick taste of video turning points in the Adventure…


There was something in recording the experience, too, that the participants really seemed to latch on to, I got many of them asking for where all the material would be posted. There was a wholeness of experience involved in the work – they walked it, they wrote it, and then they watched others bring life to what they’d written, all within the space of 48 hours – they weren’t a traditional audience any more, and in a small way the digital content seemed to allow them an opportunity to reflect on their experiences, and to hold on to them a bit longer.

Here we have Documentally interviewing several of them, just back from the morning’s adventure.

Listen!

Participants

As a half formed thought/aside: although IRL the trad audience didn’t exist any more –you could argue that the people following and engaging with the online content, watching characters, framed, performing a found narrative – you could argue that they were performing the trad audience role, just in a media-snacking style format.

The material that the City Adventure participants produced was on the Saturday wrought into shape by TWP’s Artistic Director Kate Chapman, and a team of four actors. Here’s a couple of short interviews with actors Gary and Rochi, just before and after the performance, talking a little about the process involved, and how it felt to meld the material into shape:

Listen!

Listen!

There was a real sense that structuring the piece – something you might think to be a problem with 18 different writers involved – was surprisingly simple, and in fact that what emerged was place – site – the city of Derby breathed through it all, leading a way. In the same way, the ability to geo-tag (particularly) the digital media we took meant that our journey, too, was scored through the city. There’s something really fascinating there about site-specific work with a digital arm (echoed in the Playwriting for the iPod Generation workshop, which focussed on digital storytelling tied to actual space, more later!) which I think is going to bear a lot more investigation from me as I begin to launch into my PhD…

The final City Staged presentation took the form of a collection of images and sounds recorded throughout the day, and a staged reading of the theatre-writing. Here’s a quick four minute excerpt from the piece I took with my iPhone, it catches the move between a collage of image and sound into the performance of the writing:

There are loads more images, video and audio on TWP’s Posterous. The audioboos recorded throughout the two days are the best way to follow the tasks and process in detail, (the form of geo-tagged audio, complete with picture, turned out to be the best way of tracking such a location-specific event) you can find them under the tag cityadventure (I could embed a playlist, but there’s probably enough embed-loveage going on here already)

You can also find the audioboos mapped, and listen to them without leaving the map view, here. (Massive thanks to code-ninja @buddhamagnet for the mapping facility – something which I think is the most exciting piece of content from the day, if only we could have geo-tagged/mapped all of our content! [another thing to work on])

I think I’ll finish an interview with Jayne, one of the City Adventure participants reflecting on the feeling of seeing her writing staged, and a slideshow of some of the images taken by Documentally . It really was a extraordinary couple of days, massive thanks to Documentally for all his hard work, and congrats to the TWP team, for a wonderful launch to their new programme.

Listen!

PhD starts properly tomorrow! Can’t wait to get my hand on some big ideas… books ho!